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The Amex
New Brighton and Hove football stadium also called American Express Community Stadium, or The Amex, is a football stadium near the village of Falmer in Brighton. The stadium was designed by London-based Architects, KSS. It is £92 million purpose built home of Brighton & Hove Albion Football Club.
The stadium is set three storeys down into the ground. 138,000 cubic metres of chalk was excavated for stadiums construction. Construction officially started on 17 December 2008 and finished in May 2011. The West Stand is the largest three-tiered stand, which holds 11,833 fans, including 14 luxury boxes and the premium fans’ 1901 Club. The East Stand also known as The Family Stand holds 5,404 fans, with 10% reserved for away
fans during cup games. The North Stand has 2,688 seats and is occupied by many of the club’s more passionate fans. The South Stand, is for visiting away supporters which contains 2,575 seats.
The stadium is close to the A27 Brighton by-pass connecting it northbound to the A23 and M23 motorway towards London and southbound to the A270 and the city centre. There is pre-paid parking available for 2000 cars on the University of Sussex and the Falmer Academy sites. The club runs several park and ride services to the stadium. First one is at Mill Road situated at the A23/A27 intersection, which holds 500 cars. Second one is at Brighton Racecourse, holding approximately 700 cars. The third site is at Mithras House at Brighton University on the Lewes Road, holding approximately 300 cars. Match tickets come with travel vouchers valid for train, bus, and park and ride. The stadium is close to Falmer railway station.
Albion fans can now get an exclusive behind-the-scenes view of the club’s new home by booking on a guided tour of the Amex. The tours will run on Thursdays and are taking about two hours. Tour starts in the West Stand reception and incorporate the hospitality lounges, art displays in the North, East, West Upper and West Lower concourses, the changing complex and dug outs.
Prices are £10 for adults, £5 for over 65s and under 18s. For community groups, schools or sports clubs there are cheaper tickets available and tour is every Thursday at 10:00, 14:00 and 18:00. Disabled customers are entitled to a free carers pass . Large group tours can be arranged at a day and time to suit, subject to tour guides’ availability. Because of popular demand from Thursday 1st December the club will be introducing an additional public tour on Thursdays at 10.00, 13:00, 15:00 and 18:00.
There is about 5 football matches in a month. The AMEX aims to be licensed to host weddings from July and wedding fairs. Couple of weeks ago there was Move or Improve event and Baby Expo. There will be a lot of coming events, concerts and Christmas parties. On 1st and 2nd of July 2012 will AMEX turn into big music venue as Fatboy Slim is coming to perform. The Stadium is the most exciting new venue on the South Coast.
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